General information

Agency: Initiative

Job Function: Planning

Location: London, United Kingdom

Job Ref#: 13213

Description & Requirements

Position Summary

The Associate in Partnerships is an entry level position within Initiative requiring an eager, proactive and energetic person who is interested in beginning a career in media.  The Associate is an important position within the integrated investment process and supports the team as they build a go-to market approach for multiple media types including Digital, Print & Cinema.

This person should like working with numbers, have strong communication skills, work well in a team environment and have a level of curiosity that infects the entire team that works with you on campaigns.

Key Responsibilities


  • Maintain client’s schedules in accordance with their goals
  • Respond to client requests proactivel
  • Proactively seek out mentorship and learning from other Discipline leaders at Initiative (Strategy, Analytics, Communications Design, Client Advice)
  • Attend company events and department wide meetings
  • Learn key programs and tools
  • Distribute, collect and organise RFPs (Requests For Proposal)
  • Assist in reporting and tracking budgets, savings and value, ensuring accuracy for internal team
  • Assist in evaluating partner proposals
  • Responsible for smooth running of day-to-day activities
  • Update buy summary documents
  • Monitor network buys daily based on audience delivery data to ensure delivery in flight
  • Integral in campaign set up and execution including order letters, specs, creative rotation and billing documentation
  • Be responsible for billing discrepancies and produce resolutions
  • Assist in actualisations with partners and final billing numbers
  • Participate in analysis and post campaign summary of integrated programs
  • Coordination and scheduling of partner and team meetings
  • Compilation and distribution of conference reports from status meetings
  • Participate in departmental projects as requested

  • Timely resolution of billing discrepancies
  • Ensures and advocates for partner relationships


Key Performance Indicators (KPI’s):


  • Responsiveness and accuracy on client maintenance


-   Internal

  • Fosters strong and positive internal relationships
  • Accurate maintenance of schedules
  • Participates in agency and external personal growth & education initiatives
  • Strong knowledge of buying mechanics 
  • Adherence to / use of agency processes and tools


-    Commercial

  • Align with billing timelines
  • Ensures and advocates for agency partner relationships


Desired Skills & Experience

  • Media planning/buying experience would be a bonus, but not compulsory
  • Proficiency with Microsoft programs, especially Excel and PowerPoint
  • Ability to communicate concisely and clearly, both written and oral
  • Strong organisational and analytical skills
  • Proven ability to work independently and as part of an integrated team
  • Detail-oriented, organised, conscientious, with the ability to multi-task and work well under tight deadlines in a fast-paced environment

About Us

Initiative is different to other media agencies.
We are not trapped by a legacy structure primarily centered on paid advertising. Instead, we are liberated by a new world structure designed to deliver highly differentiated and highly effective communications strategies for our clients.
We are the world’s fastest growing media agency built upon the strongest strategic capability of any agency in the market. Core to this strategic proposition is the belief that the faster a brand can move through culture the more relevant it can become.
We call this Cultural Velocity ™.
Our process is designed to create ideas that move through culture through unique insight, market leading analytics and strategic media brilliance.
Our new world model is comprised of “craft centers” – Client Advice and Management, Strategy, Communications Design, Partnership and Culture, Insights & Analytics.

At Mediabrands and Kinesso, we celebrate difference and believe this makes us stronger. Mediabrands and Kinesso are equal opportunity employers and committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.

If you need any adjustments to ensure our recruitment process is fully accessible to you, then please contact us on