Agency: Reprise
Job Function: Paid Search
Location: Sydney, Australia
Job Ref#: 11509
Description & Requirements
Position Summary
The opportunity for the Associate Director, Performance Media sits in the center of a team delivering performance media solutions for Amazon. Reporting to the Client Director, in this role you will be an integral part of developing and implementing the best-in-class performance strategy across paid social & search campaigns.
Your specialist craft will be paid search, however experience managing paid social campaigns is beneficial in holistically planning and managing both paid social and paid search campaigns.This is an opportunity to mentor and impart performance expertise on junior team members, guiding their personal development through their day-to-day client responsibilities.
Key Responsibilities
- Responsible for bringing to life the performance media strategy and deliverables across your client patch
- Lead the planning, execution and on-going management of campaigns, to achieve a best-in-class approach to performance media
- Proactively identify opportunities to increase performance results, test and continually evolve strategy
- Responsible for the accuracy of invoicing, performance pacing and reconciliation
- Lead by example, inspire and motivate your team to achieve performance excellence
- Lead project and process management for client deliverables
- Manage the capability development of your team to excel in their responsibilities and personal development goals
- Have great relationships with media agency and tech partners
- Be known as a passionate performance media expert, keeping up to date with recent industry developments and share these with the team and agency
Desired Skills & Experience
- Proven experience in performance media campaign management specializing in Google Ads, Google Search Console, SA360
- A “lean-in” attitude and the ability to positively influence stakeholders
- Great communication skills with the ability to manage both internal and external stakeholders
- A thirst for knowledge; understanding the digital landscape and keeping up to date with trends and technology.
About Us
As the global performance marketing agency of IPG Mediabrands, we are obsessed with Customer Flow, the continuous movement of customers along the path to purchase. Our purpose is to help brands build and accelerate Customer Flow, and we offer deep expertise in digital crafts required to move customers along that journey. We do this by unifying our craft experts which include search, social media, SEO, eCommerce, content creation and strategy under a single operating system.
Our expert team of specialists delivers integrated initiatives that help the world’s leading brands connect to the people who drive their business forward – efficiently and effectively. Reprise is headquartered in New York with over 60 offices around the world and works with brands like Johnson & Johnson, Coca-Cola, Amazon, American Express, Lego & more.