General information

Agency: Initiative

Function: Planning

Location: London, United Kingdom

Job Ref#: 15557

Description & Requirements

Position Summary

The Associate position is an entry level role requiring an eager, proactive and energetic person who is passionate about media, marketing & consumer behavior.  The Associate is an important position within the team, assisting in the creation of Communications Design briefs to help deliver on our clients’ business objectives.

Key Responsibilities

Contributor to impactful communications plan development to meet client needs and deliver communication ideas

Provide accurate and timely communications planning inputs in support of the Communications Design process

Provide timely responses to adhoc client requests as required

Take ownership of client facing portal – ensuring content meets client needs

Provide communications, audience intelligence, and data inputs through the application of syndicated and proprietary systems for communications design, goal setting, and decision making

Accurately load and maintain planning details within agency financial systems

Support the Communications Design Directors in researching Communications Design relevant innovations, audience trends & Partnerships opportunities with the ability to provide the Strategy team with actionable insights

Contribute to reporting and analysis of campaigns

Contribute to the ideation team sessions in conjunction with the Strategy team and relevant Specialty Business Units to generate creative & compelling connections idea

Coordinate local market teams to ensure information is shared to the center


Desired Skills & Experience

Ability to drive projects from conception to completion

Strong written, verbal communication, negotiation and presentation skills

Ability to effectively multi-task 

Great time management skills

Eager for a career in the industry 

High-level of proficiency in Microsoft Word, PowerPoint, and Excel

Strong eye for detail

Experience working in a team 

Employment Transparency

At Mediabrands and Kinesso, we celebrate difference and believe this makes us stronger. Mediabrands and Kinesso are equal opportunity employers and committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.
Please reach out to our Talent Inclusion Specialist Jess at if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application.

About Us

Initiative is different to other media agencies.
We are not trapped by a legacy structure primarily centered on paid advertising. Instead, we are liberated by a new world structure designed to deliver highly differentiated and highly effective communications strategies for our clients.
We are the world’s fastest growing media agency built upon the strongest strategic capability of any agency in the market. Core to this strategic proposition is the belief that the faster a brand can move through culture the more relevant it can become.
We call this Cultural Velocity ™.
Our process is designed to create ideas that move through culture through unique insight, market leading analytics and strategic media brilliance.
Our new world model is comprised of “craft centers” – Client Advice and Management, Strategy, Communications Design, Partnership and Culture, Insights & Analytics.