Agency: Initiative
Function: Addressable Strategy
Location: Perth, Australia
Job Ref#: 17501
Description & Requirements
Position Summary
The Investment Partnerships Manager role is a critical role in the Partnerships team, with responsibility for managing the implementation planning and buying process for their assigned clients. This responsibility includes but is not limited to optimal media partner selection through thorough evaluation and rationale, negotiating campaigns, checking preliminary and final post buy delivery, tracking performance and ensuring delivery on campaign objectives.
The Investment Partnerships Manager assists the Director with the management of the Partnerships team –developing skills, evaluating performance, setting standards and managing growth.
The Investment Partnerships Manager is tasked with being highly collaborative with Strategy, Communications Design and Client Advice & Management, along with developing and maintaining strong client facing relationships. The Manager drives the team to explore and identify new and non-traditional partnerships opportunities, including those across sport, content and brand experiences. This is critical to their development and the success of the overall Partnerships division.
As the front line face of Initiative’s relationship with media partners, the Partnerships team are responsible for ensuring all media owners are treated as true partners, with the respect and professionalism we expect from across our business. The Investment Partnerships Manager should guide our partners to embrace the belief that cultural experiences grow brands and to encourage our partners to deliver the best thinking in their responses to our briefs.
The Investment Partnerships Manager assists the Director with the management of the Partnerships team –developing skills, evaluating performance, setting standards and managing growth.
The Investment Partnerships Manager is tasked with being highly collaborative with Strategy, Communications Design and Client Advice & Management, along with developing and maintaining strong client facing relationships. The Manager drives the team to explore and identify new and non-traditional partnerships opportunities, including those across sport, content and brand experiences. This is critical to their development and the success of the overall Partnerships division.
As the front line face of Initiative’s relationship with media partners, the Partnerships team are responsible for ensuring all media owners are treated as true partners, with the respect and professionalism we expect from across our business. The Investment Partnerships Manager should guide our partners to embrace the belief that cultural experiences grow brands and to encourage our partners to deliver the best thinking in their responses to our briefs.
Key Responsibilities
- Responds to all client requests in a timely and accurate manner
- Develops effective workflow across the group in order to meet deadlines and ensure appropriate skill levels required to meet client KPIs
- Communicates client and product progress effectively to the team and craft leads
- Developing excellent presentations skills internally and to all levels in the client organisation
- Prepares POVs for targeted opportunities on an on-going basis for clients to further drive their business
- Displays ownership of the entire implementation process (media planning and buying) from start to finish within the team, championing deadlines both internally and externally for client base
- Manages the Partnerships team (Senior Executives, Executive, Associates) in the day-to-day activities for assigned clients, reviewing work for accuracy and adherence to deadlines
- Accountable for overall excellence in the execution of campaigns throughout the team
- Provide senior-level guidance and review schedules, research, POV’s and client presentations to ensure quality product and client-readiness
- Ensures delivery within the team of the Initiative standard for weekly tracking (ensuring in campaign delivery), buy summary, burst summary and post campaign analysis reports
- Oversees management of the budget control of approved media campaigns, including invoicing, proforma checking, account queries and liaising with the CAM team on approvals
Desired Skills & Experience
- 3+years of media agency planning and buying experience
- Proven leadership ability and/or prior experience in supervising a team preferred
- Excellent knowledge and understanding of Australian media marketplace including the role of each media, understanding key media companies and their ability to deliver on campaign requirements
- Developing leadership of the implementation planning process for clients, including planning responsibilities through to optimisations, invoicing and final post delivery
- Demonstrated ability to think and execute “out of the box” ideas
- Exceptional media sales relationships at GSM level and developing rapport with Sales Directors to deliver competitive advantage to our clients
- Advanced user across all core investment media systems and planning tools
- Sound knowledge of Microsoft Office, specifically Excel and PowerPoint
Salary ranging from $75,000-80,000 inclusive of Super.
If you think this role is a good fit for you please do not hesitate to apply or reach out to me. We can discuss more about the role and opportunity.
Drop me an email gunn.kannikar@initiative.com or careers@initiative.com (depending on what you prefer).
Initiative is an equal opportunity employer and is committed to building a diverse and inclusive workplace. Aboriginal and Torres Strait Islander peoples are encouraged to apply.
If you think this role is a good fit for you please do not hesitate to apply or reach out to me. We can discuss more about the role and opportunity.
Drop me an email gunn.kannikar@initiative.com or careers@initiative.com (depending on what you prefer).
Initiative is an equal opportunity employer and is committed to building a diverse and inclusive workplace. Aboriginal and Torres Strait Islander peoples are encouraged to apply.
About Us
We are the world’s fastest growing media agency built upon the strongest strategic capability of any agency in the market. Off the back of winning 2022 B&T Media Agency of the Year, MFA Talent & Culture, B&T Women in Media Employer & Industry Leader, Mumbrella Industry Leader, MFA NGen & UnLtd Hall of Good awards, there has never been a better time to join Initiative. Our internal culture is second to none, and the work our teams create reflect the energy, passion and intelligence that goes into bringing them to market.