General information

Agency: Initiative

Job Function: Technology

Location: Los Angeles, United States

Job Ref#: 6857

Description & Requirements

Position Summary

Imagine a role where your data engineering skills constantly evolve data unification and automation for the world’s largest advertiser and top 2 Fortune 500 company! Imagine no more. Meet Rufus, Amazon’s media agency of record, powered by Initiative media! Rufus is looking for a Manager of Data Engineering and Analytics to architect and deliver enterprise reporting and analytics outcomes that accelerate data informed decision making. Supporting the  Amazon Business line of business, you will be a data minded, hands-on individual with a technical academic background, entrepreneurial spirit and interest in media and marketing. 


ETL and API work will be central to your role, as well as working with teams to establish data contracts and data templates and partnering with Amazon’s data science and analytics team and 3rd parties (for data provisioning) such as programmatic, social, TV, audience, digital out of home and audience partners. You will work not only with ad tech and data partners in the US, but the UK, Europe, and Asia.

Key Responsibilities

  • Responsible for collecting, ingesting, auditing, processing, and QAing the automation of all data and ad tech feeds on a global/international scale, for Amazon Business
  • Extract and QA data from multiple partners and systems for analysis and reporting (e.g., Sizmek, Google DV360, Facebook, Twitter, Sprinklr, Media Tools, Prisma, comScore, Telmar, Nielsen etc.)
  • Own ETL and data automation; reinforce data contracts and templates
  • Own the AWS DB component for Rufus and Amazon Business
  • Be Rufus' subject matter expert on data management and capabilities for Amazon Business
  • Manage Tableau data feeds and dashboard refreshes
  • Responsibility for documentation and repositories
  • Reinforce templatized data collection, best practice, and QA protocols

Desired Skills & Experience


  • 3-5+ years' experience working in the engineering discipline within the data infrastructure domain: typical cloud environments and toolsets
  • Knowledge of AWS services, cloud technologies, open-source technologies, and industry best practices
  • 2+ years' experience with media analytics platforms / ad tech
  • Awareness of consumer privacy regulations and their impact on technology design
  • Implementation of data pipelines - streaming and batch integrations
  • Background contributing to media metrics and reporting projects
  • SQL, Python (Pandas, SciPy, Scikit-learn), R
  • Background includes working within an Agile project management environment
  • 2+ years' experience stakeholder management


  • Bachelor’s Degree or above in: Information Systems, Computer Science, Data Science, Business Management, Statistics, Mathematics, or another related field
  • Recent bootcamps or Master's degree in Computer Science or a related field, or equivalent experience are a bonus

Highly Desirable:

  • Proficiency/fluency in French, German, Spanish, Italian or Japanese language in addition to fluency in English
  • Exposure to working with reporting from Sizmek, The Trade Desk and/or Datorama
  • An understanding of Alteryx workflows common analytics methodologies such as MMM and saturation (you won’t be required to deliver these projects but will be feeding the data in that’s required for the analyst to deliver such work)An understanding of Alteryx workflows common analytics methodologies such as MMM and saturation (you won’t be required to deliver these projects but will be feeding the data in that’s required for the analyst to deliver such work)



Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email

About Us

Initiative is different to other media agencies.
We are not trapped by a legacy structure primarily centered on paid advertising. Instead, we are liberated by a new world structure designed to deliver highly differentiated and highly effective communications strategies for our clients.
We are the world’s fastest growing media agency built upon the strongest strategic capability of any agency in the market. Core to this strategic proposition is the belief that the faster a brand can move through culture the more relevant it can become.
We call this Cultural Velocity ™.
Our process is designed to create ideas that move through culture through unique insight, market leading analytics and strategic media brilliance.
Our new world model is comprised of “craft centers” – Client Advice and Management, Strategy, Communications Design, Partnership and Culture, Insights & Analytics.

All U.S. Mediabrands employees must be fully vaccinated against COVID-19 or have an approved accommodation.