General information

Agency: Initiative

Job Function: Planning

Location: Shanghai, China

Job Ref#: 13407

Description & Requirements

Key Responsibilities

1.Responsible for day to day planning on assigned brands;

2. Play active support roles in ensuring quality service and delivery;

3. Maintain quality control of all projects and plans of clients;

4. Supervise and instruct Media Planner/Senior Planner’s document writing;

5. Assist the (Associate) Planning Director in creation and implementation of a holistic communication plan and architecture for their brands

6. Have an in-depth knowledge of the client's business and its competitors to determine sufficient advertising and media needs and to ensure plans are properly executed and delivered

7. Ensure that projects are produced completely, accurately and with a maximum of manpower efficiency

Desired Skills & Experience

1. Excellent general education with 2-3years relevant experience;

2. Good communication and presentation skills;

3. Proficiency in Mandarin, English both in conversation & writing Computer knowledge, especially PPT in English is a must;

4. Always keep a cool head when facing numbers and pressure;

5. Detail oriented, patient, independent and responsible for work;

6. Be a frequent user of OFFICE software and media tools software.

About Us

Initiative is different to other media agencies.
We are not trapped by a legacy structure primarily centered on paid advertising. Instead, we are liberated by a new world structure designed to deliver highly differentiated and highly effective communications strategies for our clients.
We are the world’s fastest growing media agency built upon the strongest strategic capability of any agency in the market. Core to this strategic proposition is the belief that the faster a brand can move through culture the more relevant it can become.
We call this Cultural Velocity ™.
Our process is designed to create ideas that move through culture through unique insight, market leading analytics and strategic media brilliance.
Our new world model is comprised of “craft centers” – Client Advice and Management, Strategy, Communications Design, Partnership and Culture, Insights & Analytics.