Información general

Agencia: Reprise

Descripción del trabajo: Paid Search

Ubicación: New York, United States

Job Ref#: 6992

Descripción y requisitos

Resumen del puesto

A passionate and driven search professional, you excel at translating the digital strategy set at the senior level into daily tactical execution. You’re ready to challenge the status quo to produce world-class search campaigns for high profile brands and take pride in your ability to clearly articulate the outcomes of the tactics and the strategy to the client as the day-to-day client lead. You thrive in a multi-functional role and enjoy training and coaching team members to ensure flawless tactical execution. 

Responsabilidades principales

  • Exhibit understanding and ability to clearly discuss paid search fundamentals (Acronyms, Jargon, etc.) 
  • Lead a day-to-day client and cross-department relationships 
  • Drive client growth through data-drive and qualitative recommendations 
  • Supports business growth efforts by assisting others with proposals, research and data collection 
  • Oversees and manages client reports and analysis 
  • Works with search director to develop campaign strategies and is responsible for the execution of search campaigns against the strategy 
  • Support meaningful test ideas: soliciting recommendations to client and able to effectively execute and measure 
  • Lead virtual and in-person presentations in a polished, energetic way, displaying story-telling elements throughout 
  • Establish understanding of media types beyond paid search and understand how paid search fits into a larger digital/marketing strategy 
  • Create and present case studies, POVs, etc. 
  • Display basic management skills, including understanding of setting expectations, ability to train others, delegate tasks and provide feedback 
  • Have clear POV on best practices for how to manage Vendor Relationships 
  • Express differences on Media Metrics 
  • Lead, develop and manage Sr. Analyst & Analyst staff 
  • Offer guidance support, direction and provide development opportunities and ongoing feedback 
  • Ensure direct reports have received all tools and training to excel in their roles, this includes but is not limited to deal math, sales techniques and excel 
  • Main team contact for questions or problem solving 
  • Assist team with conflict resolution, conference calls and meetings where necessary 
  • Coaches and mentors team and evaluate staffing needs and makes recommendations for direct reports training/development, responsible for performance evaluations & regular feedback 
  • Supports and drives corporate culture initiatives 

Habilidades y experiencia deseadas

  • Bachelor's Degree or equivalent experience in Marketing, or a related field 
  • 4+ years of paid search preferred 
  • Expert on Google, Yahoo & Bing 
  • Expert on at least one bidding platform such as Marin, Kenshoo or Search Ads 360
  • Have basic story-telling ability as well as ability to lead virtual and in-person presentations
  • Experience with within an agency environment required
  • Excellent writing skills with an attention to detail
  • Expertise with Microsoft Excel, Word, and PowerPoint is required
  • Ability to multitask and handle other duties as assigned
  • Spanish proficiency is a plus

Transparencia en el trabajo

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com

Sobre nosotros

As the global performance marketing agency of IPG Mediabrands, we are obsessed with Customer Flow, the continuous movement of customers along the path to purchase. Our purpose is to help brands build and accelerate Customer Flow, and we offer deep expertise in digital crafts required to move customers along that journey. We do this by unifying our craft experts which include search, social media, SEO, eCommerce, content creation and strategy under a single operating system.

Our expert team of specialists delivers integrated initiatives that help the world’s leading brands connect to the people who drive their business forward – efficiently and effectively. Reprise is headquartered in New York with over 60 offices around the world and works with brands like Johnson & Johnson, Coca-Cola, Amazon, American Express, Lego & more.