Agency: Initiative
Function: Investment
Seniority Level: Director
Employment Type: Full-Time
Location: New York, United States
Job Ref#: 14880
Agency: Initiative
Function: Investment
Seniority Level: Director
Employment Type: Full-Time
Location: New York, United States
Job Ref#: 14880
Position Summary
The Director of Operations, Partnerships is a role that will focus on excellence in media execution mainly in Digital media including Video, Display, Programmatic. The role is designed to ensure the various teams across Initiative are employing best in class processes, tools and rigor for executional excellence. This role will also play a role in crafting new tools and ways of working for future success.
Key Responsibilities
Client
- Partner with Investment teams to ensure client facing materials are being executed in the most efficient and effective manner
- Design, develop and review operational process with clients (i.e., creative rotation docs)
- Establish an environment of collaboration and teamwork among disparate groups and client teams
- Ensure every specialist Investment team is regularly applying best in class tools and processes to deliver on consistent execution.
-Lead work streams related to operation process
- Act as a catalyst for innovation & experimentation that drives operational improvement and efficiency
- Participate in internal steering committees and meetings with key partners (MediaOcean, Hudson) to review updates on buying tools
- Participate in internal workstreams that will improve efficiency and drive automation
- Lead trainings on new processes and tools
- Facilitate self-education through ongoing learning, trainings, industry events.
-Cross-train new joiners and video investment teams in digital operations process, to develop skill sets and lead trainings on new processes and tools
-Facilitate self-education through ongoing learning, trainings, industry events.
-Partner with Matterkind and Reprise to ensure consistent process & taxonomies are used across the board.
-Own Partnership team communication with DV, IAS, and Moat, regularly informing teams of updates, changes, or important glitches.
-Refine and roll-out a unified process for billing against viewability and ad fraud within plans
-Educate internal teams on major ad tech updates (relative to campaign execution)
-Represent Partnerships with the Media Ops/Ad Ops teams, to ensure Partnerships needs in media ops process conversations (ie holiday trafficking timelines)
-Provide bi-annual ad tech landscape overviews to Partnerships craft.
-Ensure relevant front-end executional elements result in clean & efficient reporting outputs
Commercial
- Support and facilitate all Initiative and IPG MB new business, revenue and industry initiatives
- Provide Partnerships support for various New Business pitches, from crafting RFP responses, to create onboarding plan of action and outlining processes.
- Support and collaborate with all MB SBU’s for maximum effectiveness and seamless integration onto client business.
Key Performance Indicators (KPI’s):-20% Client-65% Internal-10% Commercial-5% New Business
- Creates consistent processes across teams that drive efficiencies
-Delivers 1-2 new tools or processes to deliver efficiency
-Ensures greater consistency across the investment team
-Drives 70% adoption across teams and foster regular use of streamlined processes (i.e, updates templates, taxonomies, bulk uploads)
Desired Skills & Experience
-Bachelor degree in related field or equivalent work experience
- 7-10 years experience in Digital media Partnerships roles or Operational roles
- Experience with Prisma or similar media buying tools
- Passion for and experience with operations
- Ability to build strong, trust-based relationships with teams and foster strong collaboration
- Excellent written and verbal communication and presentation skills
Wage and Benefits
Minimum Salary
120,000
Maximum Salary
160,000
Employment Transparency
LinkedIn Recruiter Tag
#LI-DNI
Initiative is different to other media agencies.
We are not trapped by a legacy structure primarily centered on paid advertising. Instead, we are liberated by a new world structure designed to deliver highly differentiated and highly effective communications strategies for our clients.
We are the world’s fastest growing media agency built upon the strongest strategic capability of any agency in the market. Core to this strategic proposition is the belief that the faster a brand can move through culture the more relevant it can become.
We call this Cultural Velocity ™.
Our process is designed to create ideas that move through culture through unique insight, market leading analytics and strategic media brilliance.
Our new world model is comprised of “craft centers” – Client Advice and Management, Strategy, Communications Design, Partnership and Culture, Insights & Analytics.