Company

Functiesamenvatting

Voornaamste verantwoordelijkheden

• Develop and present data-driven webstore and marketplace strategies for large international and local brands
• Develop eCommerce product roadmap, to remain at the forefront of digital, product and technology innovation
• Create ecommerce full-funnel marketing and media strategies for driving brand awareness, loyalty and sales
• Identify and advise on potential platforms for webstore development based on client’s needs
• Develop and manage relationships with local marketplace players
• Guide customers on effective ecommerce campaigns, especially for driving growth outside the shopping holidays
• Provide best practices for ecommerce optimization to improve customer journey and webstore/ marketplace performance
• Webstore and marketplace performance analysis with in-depth insights and actionable next steps
• Provide advisory on the advertising, SEO and CRO best practices for eCommerce

Gewenste vaardigheden & ervaring

• 10+ years experience in digital marketing with an extensive experience in eCommerce
• Extensive understanding of the digital landscape; keeping up to date with new trends and technology
• Strong experience in media planning across all major advertising platforms
• Advanced knowledge of SEO, CRO, social commerce, CRM platforms, Google Analytics
• Proven track record of creating digital strategies that has resulted in significant growth in ecommerce performance
• Great communication skills, with ability to manage and positively influence stakeholders at all levels and nurture relationships both internally and externally
• Excellent presentation skills, comfortable presenting in front of an audience
• Good understanding of analytics and performance marketing.
• Degree holder, preferably in Marketing, Commerce or other related field