Company

职位概总

We set up Rufus, an agency within an agency, to globally service one of our biggest clients and one of the world’s biggest and best-known brands: Amazon. You will be a part of this amazing team.

Our team strives to deliver the best possible communication solutions across all channels for Amazon. This role sits under the XCM (Cross Category Marketing) line of business, providing the opportunity to work across diverse lines of business including Retail, Holiday and Brand campaigns. You will support the team in planning and executing customer-centric media campaigns that drive preference or perception change for Amazon. 

The role requires planning across all channels in conjunction with specialists - TV, Digital, Social, OOH, Print and Radio.

You will work closely with the Associate Director and the rest of the team, leading and assisting in developing media planning solutions, as well as having an active involvement in all implementation and reporting procedures associated with those campaigns. You will be responsible for delivering day-to-day operational excellence. You will project managing campaigns through planning, campaign delivery and reporting by effectively organising your direct reports, giving your point of view on how campaigns should be activated based on data sources and research and working more broadly across the Rufus team to share best practice and drive improvements. 

As Manager, you will be responsible for managing the production and application of accurate and insightful consumer, cultural, media and market intelligence to contribute to the planning process. You will be an expert in the Initiative design process, tools and techniques, and how to best apply and adapt these for a given scenario.  You are a gifted planner who can synergize multiple data points into a cohesive story.  You are a strong and nurturing manager, able to support your team in the production of high-quality planning inputs that result in an effective, culturally resonant, highly connected communications solution.

The Manager, CAM/CD, partners with the integrated Initiative team and across Mediabrands specialist teams to ensure brilliant strategy, design, flawless execution, and most importantly, delivery on KPIs and business results for your client.

You will be the day-to-day contact for the client and the internal team. You will support the Associate Director to manage planning across disciplines to ensure everything is operating smoothly, accurately, and on deadline. You will learn to be an authority on your client’s business, to the agency and an authority on Initiative and the SBUs to the clients. 

Much of this role will be as part of a local team sitting under the regional Rufus EU Hub team. Developing excellent working relationships with internal clients is equally important as delivering to our Amazon clients. 

Campaigns will be activated across all channels in conjunction with specialists (AV, OOH, Digital, Social, Print & Radio).

主要职责

Client

• Contribute to impactful communications plan development to meet client needs and deliver communication ideas
• Take briefs and led responses with the support of the team
• Provide accurate and timely communications planning inputs in support of the Communications Design process
• Take ownership of certain deliverables on a weekly and monthly basis concerning competitor insight and campaign delivery and reporting
• Provide timely responses to adhoc client requests as required
• Implementation of digital campaigns (campaign trafficking, working with media partners, campaign pacing etc)
• Take ownership of client facing portal – ensuring content meets client needs

Internal

• Provide communications, audience intelligence, and data inputs through the application of syndicated and proprietary systems for communications design, goal setting, and decision making
• Accurately load and maintain plan details within agency financial systems
• Help compile & maintain POV reports and intelligence on current best practice planning approaches and outcomes for client, brand, and category
• Develop knowledge of, and positive working relationships with, a broad range of media owners
• Assist Communications Designers in compiling relevant industry research for the team to draw from
• Work with the team to deliver accurate monthly billing 
• Support the team in researching Communications Design relevant innovations, audience trends & Partnerships opportunities with the ability to provide the Strategy team with actionable insights
• Contribute to reporting and analysis of campaigns
• Coordinate with regional hub teams to ensure information is shared to the center
• Attend team brainstorming sessions with other internal partners to learn how to generate creative & compelling connections ideas
• Participate in departmental projects as requested

需要的技能和经验

• Existing Manager at a Media Agency or top class Executive ready to move into a Manger role
• Detail-oriented, organized, conscientious, with the ability to multi-task and work well under tight deadlines in a fast-paced environment
• Numerate and articulate
• Incredible attention to detail
• Great organisational and analytical skills
• Ability to effectively multi-task 
• Ability to work independently and as part of an integrated team
• Positive, can-do attitude
• Good at building and maintaining professional relationships with a broad mix of people
• Ability to drive projects from conception to completion
• Strong written, verbal communication, negotiation, and presentation skills
• High-level of proficiency in Microsoft Word, PowerPoint, and Excel

雇用透明度

Initiative is different to other media agencies.
We are not trapped by a legacy structure primarily centered on paid advertising. Instead, we are liberated by a new world structure designed to deliver highly differentiated and highly effective communications strategies for our clients.
We are the world’s fastest growing media agency built upon the strongest strategic capability of any agency in the market. Core to this strategic proposition is the belief that the faster a brand can move through culture the more relevant it can become.
We call this Cultural Velocity ™.
Our process is designed to create ideas that move through culture through unique insight, market leading analytics and strategic media brilliance.
Our new world model is comprised of “craft centers” – Client Advice and Management, Strategy, Communications Design, Partnership and Culture, Insights & Analytics.